Monday, November 30, 2009

HIGHER EDUCATION STRATEGY KANVAS (4)

In discussing the first two questions (about eliminating and reducing), universities can gain knowledge about how to reduce the cost structure of higher education to competitors. Kim and Mauborgne research found that managers are rarely in a systematic attempt to eliminate and reduce investment in the factors which competes in the industry. The result is an increase in cost structures and business models of the complex. Two factors that end, on the other hand, gives higher knowledge about how to increase the value of purchases and create new demand. Bersam In both, the fourth question allows universities to systematically explore how universities elements reconstruct buyer value across alternative industries by offering buyers experience an entirely new, while simultaneously maintaining the cost structure of higher education at lower levels . Also important is the actions and creating, which encourages companies to go beyond the practice of maximizing the value of the factors in the competition. And creating actions to encourage companies to change the factors themselves, and therefore at the same time making the rules, which are in competition becomes irrelevant.

When universities apply the framework of this four-step strategy on canvas industrial colleges, universities will have a new and enlightening insights on old truths. In the case of the education industry in Indonesia, by thinking through the framework of the four steps and the logic of current industry and look at various alternatives, and non-consumers, creating STMIK AMIKOM Yogyakarta, a university of its strategic profile broke competition and create a blue ocean. STMIK AMIKOM perdidikan Yogyakarta offers a complete and has a unique competence that is easy to penetrate the world of work. STMIK AMIKOM Yogyakarta demand from year to year continue to increase, although other universities is declining demand. The result, STMIK AMIKOM Yogyakarta offers a leap in value, raising the cost of education at the average private colleges every year.

The third tool essential tool in creating blue oceans. This tool is a complementary analytical tool for the four-step framework. This tool is called Scheme erase-Reduce-Raise-Create (see Figure 2-2) scheme to encourage universities to not only ask four questions in a four-step framework, but also act on the four questions to create a new value curve.



By encouraging universities to fill the scheme with measures eliminate, reduce, enhance, and create, this scheme provides four main benefits to the university:

* It encourages universities to pursue differentiation and low cost together to break through the exchange of values.
* He immediately hit the colleges that focus only on efforts to improve and create, thus increasing their cost structure, and hit the colleges that often, modify products and services in an excessive-common mistakes.
* This scheme is easily understood by the leadership at any level, thus creating a high level of involvement in its application.
* Since the completion of efforts in this scheme is a challenging task, this scheme encourages universities to eager to analyze every factor the industry competes, so he found the implicit assumptions they make unconsciously in competing.

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