In the case of the education industry in Indonesia, there are eight major factors:
* The price or cost of education is relatively cheap, especially compared to universities State University, but higher than the average private university in Indonesia.
* The slogan used in communicating the product, STMIK AMIKOM Yogyakarta, using the word "place tie College People", which communicated with the media television, radio, print media internet. Most private colleges do not have a unique slogan.
* Marketing above-the-line to raise awareness of student candidates in a crowded market by STMIK AMIKOM with lectures to schools
* Academic reputation is not too forced with large funding, but still attempted to be proportional, two lecturers STMIK mislanya AMIKOM Yogyakarta received international awards in Taiwan from the results of research work.
* Image STMIK AMIKOM Yogyakarta obtained with a proportional way through the results of scientific work both through scientific journals and reference books and professional work, such as cartoons that have been able to export.
* Variety of courses not STMIK AMIKOM Yogyakarta State University sebanyadi college, but with a concentration that is unique that does not exist can create blue oceans.
* Competency graduates are prominent in the unique MIK AMIKOM Yogyakarta. Apart from being a programmer or systems analyst also supplied information as a film specialist cards, multimedia specialist, a specialist E-Commerce, specialist television broadcasting and international certification.
* Ease of graduates to create jobs or get a job so prominent in STMIK AMIKOM Yogyakarta. The students from the crew trained to entrepreneurship and educated more confident and provided internship opportunities in business units STMIK AMIKOM Yogyakarta. After that the Business Placement Center offers its graduates into companies. For those who want to become entrepreneurs and do not have the capital, as an inducement dimodali.
* The price or cost of education is relatively cheap, especially compared to universities State University, but higher than the average private university in Indonesia.
* The slogan used in communicating the product, STMIK AMIKOM Yogyakarta, using the word "place tie College People", which communicated with the media television, radio, print media internet. Most private colleges do not have a unique slogan.
* Marketing above-the-line to raise awareness of student candidates in a crowded market by STMIK AMIKOM with lectures to schools
* Academic reputation is not too forced with large funding, but still attempted to be proportional, two lecturers STMIK mislanya AMIKOM Yogyakarta received international awards in Taiwan from the results of research work.
* Image STMIK AMIKOM Yogyakarta obtained with a proportional way through the results of scientific work both through scientific journals and reference books and professional work, such as cartoons that have been able to export.
* Variety of courses not STMIK AMIKOM Yogyakarta State University sebanyadi college, but with a concentration that is unique that does not exist can create blue oceans.
* Competency graduates are prominent in the unique MIK AMIKOM Yogyakarta. Apart from being a programmer or systems analyst also supplied information as a film specialist cards, multimedia specialist, a specialist E-Commerce, specialist television broadcasting and international certification.
* Ease of graduates to create jobs or get a job so prominent in STMIK AMIKOM Yogyakarta. The students from the crew trained to entrepreneurship and educated more confident and provided internship opportunities in business units STMIK AMIKOM Yogyakarta. After that the Business Placement Center offers its graduates into companies. For those who want to become entrepreneurs and do not have the capital, as an inducement dimodali.
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